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  • Writer's pictureDean Ward

Grid Girl Outfit Knowledge

Bespoke made Grid Girl Outfits have been in high demand for many years now and if anything the demand is constantly growing.

Grid Girl Outfits have always played a major part in the Motorsport industry where promotional models would be dressed in branded catsuits, crop tops, trousers and leggings. The first usage of promotional models in motor races was during the late 1960s

Over the past 5 years we have added new designs and tweaked the designs to appeal to other industries and you would have most likely seen our outfits at trade shows, other sporting events and other business events

Promotional Girls / Promotional Models A promotional model is a model hired to drive consumer demand for a product, service, brand, or concept by directly interacting with potential customers. Most promotional models are conventionally attractive in physical appearance. They serve to make a product or service more appealing and can provide information to journalists and consumers at trade show and convention events. Promotional models are used in motorsports, other sports (such as dart competitions) or at trade shows, or they can act as "spokesmodels" to promote a specific brand or product in advertisements.

The majority of booked promotional girls will be dressed in branded clothing, this is to raise brand awareness and works perfect for social media. At all events the general public/clients will want to take photos of the promotional models, or even have photos taken with the models. Once you have taken the photo it will most likely end up on social media and this is why it’s extremely important as a business to have your company details splashed all over the promotional models

This is why we are now creating a huge amount of outfits for promotional girls who are working at trade shows and other business events, not just the typical motorsport events. Cheapest is not always the best option

With most things in life, you get what you pay for. Grid Girl Outfits have always ensured they offer fair and competitive pricing, but always ensure they offer the best possible quality. The new Elite range was launched in 2019 which guarantees the very best quality available and only the best fabrics and print technology is used.

Above is a great example of a client who decided to use a very cheap competitor and the results speak for themselves. Whenever you are promoting a product or service, it’s vital you leave a strong lasting impression. Especially in today’s world with social media having such a strong and everlasting presence, if you deliver a poor performance it will remain online forever.

What do we offer and how are we different from the rest?

We have been established for over 10 years and have worked with some of the world’s biggest brand names.

We are based in the U.K and U.S, but assist clients all over the word and accept multicurrency payments. Our lead time for all bespoke outfits is just 3 weeks from once the visuals are signed off. We can create you literally anything you want, but our main range consists of the below

Catsuits Dresses

Crop tops

Leggings Skirts & Skorts Hotpants Bikini / swimwear UFC & Ring Girl Off the shelf outfits Team wear items

Everything (except our buy now shop items) is custom made to order and created exactly the way you want. You our client has the ability to design your outfits from complete scratch and by working with one of our talented designers.

We also work with several promotional model agencies in the U.K and U.S and this allows us to constantly develop new clothing designs and with the assistance of the models ensure the fit is perfect every time.

If you are considering having some bespoke uniforms made up then contact us today. We work around the clock and service everyone around the globe.

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